tir. 13. jun.|
BEST Workshop #2 - 2023: Communication and marketing
What is the secret of successful public transport marketing. Come and share big or small success stories with others. You can tell about the use of new channels, experiments or wider campaigns. The focus of the meeting is on marketing, but successes in communication can also be included.
Time & Location
13. jun. 2023, 12:00 – 16:00 CEST
About the event
The workshop will be hosted on Teams by Nysse, the public transport authority for the Tampere region.
Target group: Communication and marketing experts
Welcome & short introduction to the topic. Riikka Salkonen, Nysse
City presentation Tampere: Marketing campaign during the time when paying with cash ended